We believe that charging by the hour creates a conflict of interest. It puts you and I on opposite ends of the table. If we're charging by the hour then it's in our best interest to take longer, and bill more hours. But you, as the client, is interested in getting solutions that work as quickly as possible. This creates a huge misalignment of incentives which isn't conducive to a healthy partnership. At the end of the day you want to buy solutions, not hours, and so that's what we sell; solutions.